February 27, 2018 Wander-lust

Fed up with Algorithms? Vero is the new social platform we have been waiting for

Bloggers, influencers and businesses can’t stop complaining about the algorithms on social media platforms like Facebook and Instagram. Like us, we’ve seen a big shift in numbers, likes and engagement. You are trying your hardest to post beautiful or creative content but at least half of your followers won’t even see it. Time for something new? People have been wondering whether someone would create a new platform where algorithms would be a thing of the past and where you could make your own decisions. Well, we have news for you, Vero.

Vero has been around for a little while but more and more people and blogs are talking about it. Time to figure out what this new social media app is all about. They created a platform that is free of advertisement and has no annoying algorithms to worry about. Meaning; posts will show up chronologically. Yes, this is how Facebook and Instagram used to be (remember those good times?). 

Vero calls themselves the “True Social”

How does it work?
Like most social platforms, you will have a profile, people can follow you, you can connect with people and you can post content. Nothing new here. There are some features that are worth mentioning:

  • Connections
    You can choose to connect with people as friends or acquaintances. Obviously, acquaintances will see less of your content. You can change this into your settings.
  • Music, Books, Movies & Places
    Show more about your preferences. Add your favourite songs, movies or places. This reminds us a little bit of Myspace, where you have a page full of all your favourite things.
  • Chat
    You can only chat with people you are connected with. Just following someone though, isn’t enough to be able to chat with them on the app.

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So how will they earn money?
Well, the idea is that you pay a “small annual fee”. How much this will be hasn’t been communicated yet. However, the first 1 million users have a free membership, for life. They have around 500.000 downloads right now so hurry up if you want to benefit!

The Bad 
Because the app is relatively small and gained so much popularity over the last weeks, they have become a victim of their own success. The app is unable to handle so many new subscribers and is crashing more than it should do. Another bad thing is that it’s slow…very slow. These days, we want our user experience to be fast because we have no time to waste. Vero really needs to step up it’s game if they want to join the big players. But, these are all things that can be solved.

Will it be as popular as Instagram or Facebook? No. We don’t think so. Mainly because they want to keep out the big companies and marketing giants. Companies can post content, but they are only allowed to add links or a button. No advertising will be allowed (for now). Vero claims to be authentic and social, for the people. But let’s be honest, we are happy that at least there is someone out there that took the time to invest in a new app that is all we have been waiting for. And for that, we thank you Vero!

Vero is available for IOS and the Playstore. We’ve singed up as Wander-Lust! Sign up here.

See you there?


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