Temperatures are rising up to 33 degrees in Holland today, and that can be pretty tough. Brabant will officially be the coolest place in The Netherlands tomorrow.
On Friday the 3rd of August, with the motto “Cool Best”, in collaboration CoolBest and the town of Best, they will turn the Marktplein square into a true snow world, making it the coolest place in the Netherlands. From 11am till 3pm, people can sit in their shorts or swimsuits in beach chairs IN THE SNOW, make snowmen, have snowball fights, sled and enjoy cool and refreshing drinks. How COOL?!
The snow is provided by Polar Europe, who also does this for the Olympic Games, so it’s not going to be shabby. Around 11 am the snow is sprayed onto the square and it will then gradually melt during the day. (so be there quick!)
“In the ongoing heat wave, the idea came to cool down city Best. With this campaign we want to offer hydration to the residents and visitors of this Brabant city in a fun way. How cool is it to say that you played in the snow with 33 degrees?! “, says Sabine Blom of CoolBest.
You know where to go tomorrow!