QO will be one of the most sustainable hotels in Europe

Last week I was invited to the QO Amsterdam that is set to open at the end of this year. Fully under construction, i got an exclusive tour and even managed to see one of the finished rooms. I’ve been to many hotels in my life but there has never been a hotel I’ve looked this forward to. Why? Because it’s set to be one of the most sustainable hotels in Europe.

At the entrance of QO I meet Inge van Weert, the general manager of the hotel. She tells me an important detail. “There won’t be a reception downstairs but on the first floor”. “People don’t like to walk into hotels because too often they walk into a reception, and hotels, that’s something for tourists right? We want to change this. Our guests should feel comfortable, meet friends for a coffee or enjoy a dinner”. I can totally relate to that. It’s proven to be an effective strategy that you also see at successful hotels like the Hoxton and the W Hotel in Amsterdam.

groundfloor QO, Amsterdam
An impression of how the entrance and restaurant Persijn will look like


QO is going to grow it’s own vegetables, herbs and even fish in the rooftop greenhouse

Sustainable, yet luxurious
The QO Amsterdam reaches 22 floors and is partly build with the old concrete from the Shell tower, now known as the ADAM Tower. The hotel will have 288 rooms with stunning views over the city. QO wants to show people that sustainability and luxury can go hand in hand. The outside of the building is extremely innovative and very special to say the least. It’s provided with revolutionary climate control through the innovative moving panels is making savings on heating, cooling and ventilation possible. The moving Aluminum panels on the outside of the windows respond to time and climate. I had a look at one of the finished hotel rooms and it looked amazing and super cozy, with warm colors, designed by the Conran Design Group from London. The interior of the open spaces and restaurants are designed by award winning agency TANK.

suite QO Amsterdam
One of the suites at QO

Raw Food & Cocktails
On the 21st floor you will find Juniper & Kin, the hotel bar that will serve cocktails with a combination of small “raw food” dishes, meaning that they are only heated up 41 degrees. The ingredients will come from the greenhouse, situated on the top floor. This will be an important element of the hotel, as they will grow fruits, vegetables, herbs and eatable flowers here. When I was there I was able to taste at least 4 different basilicum leaves, so I can only imagine what else they will grow! Besides plants they also grow fish (omega perch) in the greenhouse. This means they are growing fish and plants together in a mutually beneficial way. The fish waste provides an organic food source for the plants, and the plants purify the water for the fish. So it is a circular greenhouse. They aim not to waste anything at the QO; so once the fish have lived their natural lifecycle in the tanks, you’ll get to enjoy them on your plate. You can’t get anymore local than this! Downstairs on the groundfloor, you will be able to enjoy an exquisite Dutch menu at restaurant Persijn. There will be plenty of vegetables on the menu that will have the overhand, with fish and meat as a side. It’s perfect for a Sunday brunch but also great for a business lunch or dinner and will be able to seat 140 guests.

QO Amsterdam, rooftop bar
Juniper & Kin

We can’t wait for this hotel to open!

Amstelvlietstraat 2, Amsterdam



Read about the 5 most sustainable hotels in Amsterdam here:

Sustainable hotels in Amsterdam

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